Privacy Policy

1. Who We Are.

Legacy Centre of Excellence Ltd (LCoE)

1.1 Our registered address is: 144 Potters Lane, Birmingham, B6 4UU the “Venue”

Welcome to LCoE ! We are a community venue dedicated pioneering excellence Arts, Culture and Business.

LCoE’s methods of processing personal data include: on-premise reception points, website forms, telephone contact, social media platforms and ticketing partners and are collectively referred to as our “Services”.

1.2 Who’s Who.

When this Privacy Policy uses the term “Organiser” we mean third parties using the Venue to host events for consumers (a) to deliver services or products to individuals (“Consumers”), or (b) for any other reason. Organisers, Consumers and third parties using our Services and Venue are all referred to in these Terms collectively as “Users”, “you” or “your”.

2. Our Privacy Statement.

2.1 Application.

This Privacy Policy sets out our policy with respect to information that can be associated with or which relates to a person and/or could be used to identify a person (“Personal Data”) that is collected from Users on or through the Services. We take the privacy of your Personal Data seriously. Because of that, we have created this Privacy Policy. Please read this Privacy Policy as it includes important information regarding your Personal Data and other information.

3. Personal Data That We Collect.

When you use or interact with us through the Services or attend the Venue, we may collect Personal Data. Sometimes this will be on our own behalf and other times this will be on behalf of an Organiser using our Services or Venue to run an event.

3.1 Information Collected from All Users.

For all Users we collect Personal Data when you voluntarily provide such information to the Venue, such as when you register for or attend an event, contact us with inquiries, respond to one of our surveys, subscribe for updates via our mailing list or browse or use certain parts of the website. The Personal Data we may collect includes without limitation your name, address, email address, telephone number, age group, and any other information that you choose to provide and/or that enables Users to be personally identified.

3.2  Closed-circuit television (CCTV) operates outside and inside the building for security purposes. The information is viewed by us on a live feed and we don’t record it.

The purpose for processing this information is for security and safety reasons. The legal basis we rely on is that processing this personal data is necessary for the purposes of our legitimate interests.

3.3 We may also collect information relating to Users’ ethnicity in order to ensure that our Services promote equality of opportunity and treatment and for internal statistical analysis.

4. Information Collected from Organisers.

If you are an Organiser we will collect additional Personal Data from you.

4.1  Information you provide to us: In some cases, we may collect your name, business details, credit card information (e.g., your credit card number and expiration date, billing address, etc.), some of which may constitute Personal Data, to secure certain payments. In addition, if you use our payment processing services, we will collect financial information from you (e.g., your bank account information or an address to send cheques) as necessary to facilitate payments and information required for tax purposes (e.g., your taxpayer identification number).

Information we obtain from other sources: We may also collect or receive Personal Data including your name, email address and other contact information from third party sources, such as third-party websites and marketing partners, your bank, our payment processing partners and credit reporting agencies.

4.2 Information Collected from Consumers.

If you are a Consumer, we will collect additional Personal Data from you, sometimes for our own purposes and other times on behalf of an Organiser (see below for more information).

Information you provide via LCoE contact points: If you register for a paid or free event, you will provide your name, address, financial information (e.g., your credit card number and expiration date, billing address, etc.) some of which may constitute Personal Data. In addition, Organisers can set up event registration pages to collect virtually any information from Consumers in connection with registration for an Organiser’s event listed at the Venue. LCoE does not control an Organiser’s registration process nor the Personal Data that they collect. When you register for, or otherwise provide information to LCoE in conjunction with an Organiser event or activity, whether that information is yours or a third party’s, in connection with a purchase, registration, or transfer, that Organiser will receive and may use the information you provide. Please see Section 6. below, titled “How We Disclose and Transfer Your Personal Data.

5. How We Use Your Personal Data.

We collect and use the Personal Data we collect in a manner that is consistent with this Privacy Policy, and applicable privacy laws. We may use the Personal Data as follows:

5.1 Specific Reason.

If you provide Personal Data for a certain purpose, we will use the Personal Data in connection with the purpose for which it was provided. For instance, if you contact us by e-mail, we will use the Personal Data you provide to answer your question or resolve your problem and will respond to the email address from which the contact came.

5.2 Access and Use.

If you provide Personal Data in order to attend an event, join our mailing list, use our Services or attend our Events, we will use your Personal Data to provide you with access to or use of the Services or attendance at our events and to analyse your use of such Services or functionality. For instance, if you supply Personal Data relating to your identity or eligibility to attend certain event, we will use that information to make a decision as to granting you access to such events and to assess your ongoing suitability to attend such event.

5.3 Internal Business Purposes.

We may use your Personal Data and Special Category Personal Data for internal business purposes, including without limitation, to help us improve the content of our events programme, to better understand our Users, to improve the Services, to protect against, identify or address wrongdoing, to enforce our contracts, to manage your bookings and provide you with customer service, and to generally manage the Services and our business.

5.4 LCoE Marketing.

We may use your Personal Data for our marketing and advertising purposes, including (without limitation) by email, SMS marketing, display media, and targeting other devices (such as tablets, mobile devices and televisions). We do this in order to inform you about services or events we believe might be of interest to you, develop promotional or marketing materials and display LCoE or event-related content and advertising on or of the Services that we believe might be of interest to you. We may also do this on behalf of an Organiser, for example where your prior interactions with an Organiser suggest you may be interested in a particular type of event. See “Opt Out from Electronic Communications” below on how to opt out of various LCoE marketing communications.

5.5 Use of Interest-Based Data

We sometimes make inferences about the type of events or activities you may be interested in. We may use these inferences to help target advertising or customise recommendations to you, including on behalf of Organisers. We may do this on an aggregated or generalized basis. For instance, we may determine that our users who attend many comedy events also often attend or show interest in spoken word or poetry events or content. We may direct (or assist in directing) content or recommendations related to both comedy and spoken word to those Users.

5.6 Other Purposes.

If we intend to use any Personal Data in any manner that is not consistent with this Privacy Policy, you will be informed of such anticipated use prior to or at the time the Personal Data is collected, or we will obtain your consent subsequent to such collection but prior to such use.

5.7 Legal grounds for processing your Personal Data

The law requires us to tell you about the legal ground we’re relying on to process any Personal Data about you. The legal grounds for us processing your Personal Data for the purposes set out in Section 5 above will typically be because:

  • you provided your consent;
  • it is necessary for our contractual relationship;
  • the processing is necessary for us to comply with our legal or regulatory obligations; and/or

the processing is in our legitimate interest as an venue and event organiser and ticketing platform (for example, to protect the security and integrity of our systems and to provide you with customer service, etc.).

5.8 Aggregated Personal Data.

In an ongoing effort to understand and serve our Users better, we often conduct research on our customer demographics, interests and behaviour based on Personal Data, Special Category Data and other information that we have collected. This research is typically conducted on an aggregate basis only that does not identify you and becomes Non-Personal Data.

6. How We Disclose and Transfer Your Personal Data.

6.1 Background.

We are not in the business of selling your Personal Data. We consider this information to be a vital part of our relationship with you. Therefore, we will not sell your Personal Data to third parties, including third party advertisers. There are certain circumstances in which we may disclose, transfer or share your Personal Data with certain third parties without further notice to you, as set forth in this Privacy Policy.

6.2 Business Transfers.

As we develop our business, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganisation, dissolution or similar event, Personal Data may be part of the transferred assets. We may also disclose your Personal Data in the course of due diligence for such an event. You acknowledge and agree that any successor to or acquirer of LCoE (or its assets) will continue to have the right to use your Personal Data and other information in accordance with the terms and purposes of this Privacy Policy.

6.3 Agents, Consultants and Service Providers.

We may share your Personal Data with our contractors and service providers who process Personal Data on behalf of LCoE to perform certain business-related functions. These companies include our marketing agencies, online advertising providers, data enhancement and providers, database service providers, backup and disaster recovery service providers, email service providers, payment processing partners, customer support, tech support, hosting companies and others. When we engage another company to perform such functions, we may provide them with information, including Personal Data, in connection with their performance of such functions.

6.4 Organisers.

In addition, when you register for an event, sign up for communications, attend an event, or otherwise input your Personal Data (such as through an Organisers’ web form) to communicate with an Organiser or participate in an Organiser event, that Organiser will receive that information. For instance, if you input your name and email address into a web form for an Organiser offer, activity or event, the Organiser will receive that information. The Organiser may then send you marketing or other communications, which may be subject to its own, separate privacy policy. Likewise, if you provide your mobile phone number, you may receive information messages related to the service, event, activity or information in which you’ve expressed interest.

We are not responsible for the actions of these Organisers, or their Third-Party Organisers (or other downstream recipients of your Personal Data), with respect to your Personal Data. It is important that you review the applicable policies of the Organisers, and if applicable and available, their appointed Third-Party Organisers, of an event (and the related fundraising page, if applicable) before providing Personal Data or other information in connection with that event or related fundraising page.

6.5 Facebook, Social Media and Other Third-Party Connections.

b. “Liking” or “Following” LCoE on Social Media. In addition, when you “like” or “follow” us on Facebook, Instagram, Twitter or other social media sites (to the extent we provide that capability), we may collect some information from you including your name, e-mail address, and any comments or content you post relevant to us. We likewise may collect your information if you sign up for one of our promotions or submit information to us through social media sites.

c. Facebook and Instagram Plug-Ins and Links on Our Pages. LCoE’s own website may contain links to Facebook as well, such as through the Facebook and Instagram “Like” or “Share” button or other social plug-ins. When you interact with these features and links, your browser will establish a direct link with the Facebook and Instagram servers, and Facebook and Instagram will receive information about your browser and activity and may link it to your Facebook user account. For more information about how Facebook uses data, please see Facebook’s own policies.

6.6 Legal Requirements.

We may disclose your Personal Data if required to do so by law in order (for example) in the good faith belief that such action is necessary to (a) comply with a legal obligation, (b) protect or defend our rights, interests or property or that of third parties, (c) prevent or investigate possible wrongdoing in connection with the Services, (d) act in urgent circumstances to protect the personal safety of Users of the Services or the public, or (e) protect against legal liability.

7. How We Store Your Personal Data.

We may store Personal Data itself or such information may be stored by third parties to whom we have transferred it in accordance with this Privacy Policy. We take what we believe to be reasonable steps to protect the Personal Data collected via the Services from loss, misuse, unauthorised use, access, inadvertent disclosure, alteration and destruction. However, no network, server, database or Internet or e-mail transmission is ever fully secure or error free. Therefore, you should take special care in deciding what information you send to us electronically. Please keep this in mind when disclosing any Personal Data.

8. How You Can Access, Update, Correct or Delete Your Personal Data.

You can request access to some of your Personal Data being stored by us. You can also ask us to correct, update or delete any inaccurate Personal Data that we process about you. You may also object to profiling and unsubscribe from marketing communications.
Users may also exercise these rights by contacting us directly by email or at the address specified below.

If you initiate a data deletion request, you understand that even if LCoE deletes or anonymizes your Personal Data upon your request or pursuant to this Policy, your Personal Data may still be available in the Organiser’s own databases if transmitted to the Organiser prior to LCoE receiving or taking action on any deletion or anonymization activity.

If you have a complaint about LCoE’s privacy practises you should write to us at:
LCoE, 144 Potters Lane, 144 Potters Lane, Birmingham, B6 4UU or by email. We will take reasonable steps to work with you to attempt to resolve your complaint.

9. How Long We Retain Your Personal Data.

We may retain your Personal Data as long as you are registered to use the Services. You may request to be removed from our records by contacting us. However, we may retain Personal Data for an additional period as is permitted or required under applicable laws. Even if we delete your Personal Data it may persist on backup or archival media for an additional period for legal, tax or regulatory reasons or for legitimate and lawful business purposes.

10. Your Choices – You have several choices available

10.1 Limit the Personal Data You Provide. You can browse our website or attend our events without providing any Personal Data (other than Automatic Data to the extent it is considered Personal Data under applicable laws) or with limiting the Personal Data you provide. If you choose not to provide any Personal Data or limit the Personal Data you provide, you may not be able to use certain functionality of the Services. For instance, in order to buy tickets as a Consumer, your name and email address will be required and, in some cases, shared with the Organiser.

10.2 Opt Out from Electronic Communications.

(a) LCoE Marketing Communications.

Where it is in accordance with your marketing preferences, LCoE may send you electronic communications marketing or advertising the Services themselves or events on the Venue, expressed an interest, to the extent you have registered for the Services or purchased a ticket and/or registration to an event listed on the Services. You can also “opt out” of receiving these electronic communications by clicking on the “Unsubscribe” link at the bottom of any such electronic communication.

(b) Transactional or Responsive Communications.

Certain electronic communications from LCoE are responsive to your requests. For instance, if you are a Consumer, we may email you your ticket or registration on behalf of the Organiser when you purchase such ticket or registration. As a further example, if you email our customer support department, we will return your email. Notwithstanding any unsubscribe election that you have made, you will still receive these transactional or responsive emails. You can stop receiving these types of emails only by contacting us. By electing to stop receiving all electronic communications from us or through our system, you will no longer receive any updates on events you have created (including payout issues) or on events you are registered to attend (including emails with your tickets). We do not recommend that you do this unless you plan to no longer use the Services, are not currently registered for an event, are not currently organising an event, and will have no need to receive further communications from us or through our system.

11. Retention.

11.1 We retain your Personal Data for as long as necessary to provide you with our Services, or for other important purposes such as complying with legal obligations, resolving disputes, and enforcing our agreements. It may take up to forty-eight (48) hours for us to process an unsubscribe request.

11.2 Even after you opt out of all electronic communications, we will retain your Personal Data in accordance with this Privacy Policy, however, we will no longer use it to contact you. However, Organisers who have received your Personal Data in accordance with this Privacy Policy may still use that Personal Data to contact you in accordance with their own privacy policies.

11.3 CCTV images are retained for a period of 28 days after which data is over-written.

12. Exclusions.

12.1 Personal Data Provided to Others.

This Privacy Policy does not apply to any Personal Data that you provide to another User or visitor through the Services or through any other means, including to Organisers on event pages or information posted by you to any public areas of the Venue.

13. Children – Children’s Online Privacy Protection Act.

We do not knowingly collect Personal Data from children under the age of thirteen (13). If you are under the age of thirteen (13), please do not submit any Personal Data through the Services. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children never to provide Personal Data through the Services without their permission. If you have reason to believe that a child under the age of 13 has provided Personal Data to us through the Services, please contact us and we will endeavour to delete that information from our databases.

14. International Transfer.

Please be aware that personal data may be transferred to the US when you subscribe to our mailing list via our website. In this case we confirm that Users’ personal data will be stored in data centres that are SOC 1, SOC 2 and ISO 27001 certified and have round-the-clock security, automatic fire detection and suppression, fully redundant power systems, and strict controls for physical access. The collection, storage and use of your Personal Data will at all times continue to be governed by this Privacy Policy.

15. Changes to This Privacy Policy.

The Services and our business may change from time to time. As a result, at times it may be necessary for us to make changes to this Privacy Policy. We reserve the right, in our sole discretion, to update or modify this Privacy Policy at any time (collectively, “Modifications”). Modifications to this Privacy Policy will be posted to the Site with a change to the “Updated” date at the top of this Privacy Policy. In certain circumstances LCoE may, but need not, provide you with additional notice of such Modifications, such as via email or with in-Service notifications. Modifications will be effective thirty (30) days following the “Updated” date or such other date as communicated in any other notice to you.

Please review this policy periodically, and especially before you provide any Personal Data. This Privacy Policy was updated on the date indicated above. Your continued use of the Services following the effectiveness of any Modifications to this Privacy Policy constitutes acceptance of those Modifications. If any Modification to this Privacy Policy is not acceptable to you, you should cease accessing, browsing and otherwise using the Services.

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